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Culture

Step into a culture of collaboration and continuous improvement at Apex Footwear Limited—your journey starts here.

At
Apex
Footwear
Limited,
we
believe
that
when
we
care
for
the
overall
wellbeing
of
our
people,
they
are
empowered
to
contribute
more
effectively
to
the
company’s
success
while
achieving
their
own
personal
and
professional
goals.
That
is
why
our
Total
Rewards
program
is
designed
to
support
four
key
areas
of
wellbeing.

Collaboration & Teamwork

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Integrity & Accountability

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Innovation & Improvement

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Respect & Inclusivity

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Apex Employee Engagement Framework

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Special Days & Festivals

Apex observes important occasions such as New Year Celebration, Founder’s Day, Retail Employee’s Day, Safety Day, and Women’s Day to reinforce organizational values, recognize employee contributions, promote workplace safety awareness, and celebrate diversity and inclusion across the company. Cultural programs including Pahela Baishakh, Falgun, and Pitha Fest foster a sense of belonging by celebrating local traditions, encouraging employee participation, and strengthening community spirit within the workplace.

Motivation & Employee Recognition

Through initiatives like the Annual Picnic, Monthly Birthday Celebrations, and Departmental Retreats, Apex strengthens employee morale, encourages team bonding, enhances cross-functional collaboration, and creates opportunities for strategic alignment in an informal and engaging environment. Structured recognition programs such as Performer of the Month, Monthly Best Line, Delivering WOW, Work Anniversary acknowledgments, and Grooming Contests reward outstanding performance, operational excellence, professionalism, and long-term dedication to the organization.

Sports

Activities including Cricket, Badminton, and Football Tournaments promote physical well-being, healthy competition, teamwork, and stronger interdepartmental relationships, contributing to a balanced and engaged workforce.

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Internship Program

At
Apex
Footwear
Ltd.,
we
believe
that
the
best
way
to
learn
is
by
doing.
That’s
why
our
paid
internship
program
is
carefully
crafted
to
give
final-year
students
a
real
taste
of
the
professional
world—while
they’re
still
in
university.
Over
the
course
of
three
dynamic
months,
interns
become
part
of
the
Apex
family.
They
work
alongside
experienced
professionals,
contribute
to
meaningful
projects,
and
experience
the
inner
workings
of
one
of
Bangladesh’s
leading
footwear
brands.
Whether
it's
marketing,
operations,
finance,
HR,
or
product
design—you’ll
gain
firsthand
insight
into
how
different
departments
work
together
to
drive
a
successful
business.
Our
internship
isn’t
just
about
getting
tasks
done.
It’s
about
bridging
the
gap
between
textbooks
and
the
real
world.
We
aim
to
ensure
a
smooth
and
confident
transition
from
academic
life
to
corporate
life,
building
practical
skills
that
go
far
beyond
the
classroom.
If
you're
ready
to
dive
in
and
discover
what
a
true
corporate
experience
feels
like,
Apex
is
ready
to
welcome
you.

Career Growth

At
Apex
Footwear
Ltd.,
we
believe
in
growing
talent
from
within.
Our
team
members
often
start
in
frontline
roles
and
progress
into
new
areas—whether
it's
moving
up
to
expanded
roles
or
exploring
different
functions
like
Product
Management,
Supply
Chain,
Human
Resources,
Retail
Business,
Quality
Assurance
etc.
We
support
both
vertical
and
lateral
growth,
encouraging
continuous
learning
and
development
across
the
organization.
It’s
a
workplace
where
career
paths
are
shaped
by
performance,
potential,
and
the
drive
to
grow.
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Life at Apex

At
Apex
Footwear
Ltd.,
we’re
proud
of
the
environment
we’ve
built—inclusive,
collaborative,
and
people-focused.
Every
employee
is
valued,
heard,
and
supported
in
their
journey.
Through
recognition
programs,
professional
development,
and
team-building
activities,
we
foster
a
culture
of
respect
and
growth.
Our
open
and
engaging
workplace
encourages
idea-sharing
and
continuous
learning,
while
wellness
initiatives
and
employee
events
help
maintain
a
healthy
work-life
balance.
It’s
more
than
just
work—it’s
a
place
where
people
thrive
together.

Talent Acquisition

Talent
Acquisition
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Recruitment and Selection

At
Apex
Footwear
Ltd.,
our
talent
acquisition
approach
is
rooted
in
fairness,
diversity,
and
equal
opportunity.
We
aim
to
attract
a
wide
pool
of
candidates
and
evaluate
all
applicants
based
on
their
skills
and
potential—regardless
of
race,
gender,
age,
religion,
or
disability.
We
take
pride
in
building
a
workforce
that
reflects
different
backgrounds
and
experiences.
From
our
Head
Office
to
sales
teams
and
factory
operations,
we’ve
successfully
integrated
individuals
from
diverse
communities—including
differently
abled
employees—into
meaningful
roles
across
the
organization.

Learning and Development

At
Apex
Footwear
Ltd.,
we
believe
continuous
learning
is
key
to
individual
and
organizational
growth.
Our
Learning
&
Development
team
drives
a
range
of
internal
and
external
training
programs
designed
to
build
both
functional
expertise
and
leadership
capabilities.
Whether
it’s
soft
skills
training,
sales
training,
functional
training,
leadership
development,
or
compliance
training,
our
programs
are
designed
to
meet
real
business
needs.
We
offer
blended
formats—classroom
sessions,
online
modules,
and
hands-on
workshops—ensuring
accessibility
across
the
organization.
We
also
invest
in
external
development
opportunities,
supporting
employees
through
fully
or
partially
sponsored
programs
based
on
the
nature
of
the
nomination.
Learning
at
Apex
is
not
just
an
initiative—it’s
part
of
our
culture.
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“We
are
committed
to
building
an
outstanding
and
diverse
pipeline
of
talent
at
every
level
across
Apex.
Creating
an
environment
where
we
can
all
be
our
full
and
authentic
selves
fosters
a
culture
that
inspires
the
best
from
our
employees.”

Mizanur Rahman

Head of Human Resource

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OF EMPLOYEES USE A FLEXIBLE WORK OFFERING SUCH AS FLEXIBLE WORK HOURS. 

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OF EMPLOYEES REPORT USING ONE OF OUR MANY WELLBEING OFFERING

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NATIONALITIES REPRESENTED IN GLOBAL WORKFORCE

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NAMED FORBES 2024 AMERICA'S BEST EMPLOYERS FOR DIVERSITY

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NAMED FORBES 2024 AMERICA'S BEST EMPLOYERS FOR DIVERSITY

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NAMED FORBES 2024 AMERICA'S BEST EMPLOYERS FOR DIVERSITY

Human Resource

Apex
Human
Resource
is
committed
to
developing
people
who
make
a
difference
—
in
the
workplace
and
beyond.
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Performance Management System

At
Apex
Footwear
Ltd.,
our
Performance
Management
System
(PMS)
helps
align
individual
goals
with
the
company’s
broader
business
objectives.
Managed
through
a
user-friendly
online
platform,
it
allows
employees
and
managers
to
easily
set,
track,
and
review
performance
progress.
The
PMS
follows
a
structured
annual
cycle—starting
with
objective
setting,
followed
by
a
mid-year
review,
and
concluding
with
the
year-end
appraisal.
Together,
employees
and
managers
define
SMART
goals,
key
result
areas
(KRAs),
and
KPIs
that
reflect
both
individual
and
organizational
priorities.
Overall
Performance
is
evaluated
based
on
three
aspects
i.e
Operational
Goal
Achievement,
Leadership
Competencies
demonstration,
and
how
well
employees
embody
Apex’s
core
values.

Thriving Together, Rewarded Together

Our culture of care extends beyond work. Discover the benefits that help our people grow, stay healthy, and live well.